One of the Disadvantages of Focus Groups Is That

question 59

Multiple Choice

One of the disadvantages of focus groups is that:

• A)results may be interpreted in an objective fashion.
• B)results must be subjectively interpreted.
• C)although the cost-per-participant is low,representativeness is also low.
• D)although the cost-per-participant is high,representativeness is also high.
• E)it is difficult to access special respondent groups,such as lawyers or doctors.

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Definitions:

Ordinary General Annuity

A series of equal payments made at regular intervals over a specified period of time, with the payment intervals occurring at the end of each period.

Future Value

The value of an investment at a specified date in the future, considering various factors like interest rates and compounding periods.

Conditional Sale Contract

A contract for the sale of goods where the payment of the price, or part of it, is deferred and the full ownership of the goods does not transfer until certain conditions, typically the full payment, are met.

Rate of Return

The gain or loss on an investment over a specified time period, expressed as a percentage of the investment's initial cost.