Which of the Following Standardized Information Services Firms Is Developing

question 23

Multiple Choice

Which of the following standardized information services firms is developing a device that will automatically record media (radio,TV,or web pages) to which a person is exposed?

• A)ACNielsen
• B)Information Resources,Inc.
• C)CGM
• D)Arbitron
• E)AllMediaRecording,Inc.

---

Definitions:

Attempted Census

An effort made to enumerate every individual in a population, which may not be fully completed due to various reasons such as non-response or logistical challenges.

HR Department

Abbreviation for Human Resources Department, it's a division within a company focused on employee management, hiring, and workplace policies.

Job Satisfaction

A measure of how content an individual is with their job, which can affect performance and retention.

Multistage Sampling

A complex sampling method involving multiple levels or stages of random sampling, often used in large-scale surveys to obtain a representative sample.