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Who,among the Following,is Given Credit for Conducting the First Continuous

question 54

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Who,among the following,is given credit for conducting the first continuous and organized marketing research and is also recognized today as the "Father of Marketing Research"?


Definitions:

Fear and Affiliation

A psychological theory suggesting that people seek the company of others when they are afraid.

Innate Predisposition

A natural tendency or inclination present at birth, influencing behaviors, preferences, or responses.

Instinct Theory

The belief that behaviors are motivated by instincts, which are innate patterns of response to specific stimuli.

Monkeys Reared

The process of raising and caring for young monkeys, which can include aspects of socialization, feeding, and environmental exposure.

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