Identify the Incorrect Statement Concerning the Positioning Grid

question 10

Multiple Choice

Identify the incorrect statement concerning the positioning grid.

• A)It provides a visual representation of the positions of various products in a competitive set.
• B)Where more than two attributes are to be considered,multidimensional grids are produced.
• C)It indicates how products within a category compare on the level of as many attributes as are relevant.
• D)It identifies gaps that may exist either because of technical constraints or lack of prospective customers.

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Definitions:

Market Share

The portion of a market controlled by a particular company or product.

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Positions within an organization responsible for strategizing, decision-making, and overseeing teams or departments to achieve company objectives.

Financial Institution

An establishment that conducts financial transactions such as investments, loans, and deposits.

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The governing authorities of regions or provinces within a country, responsible for administering regional laws and policies.