When the Pillsbury Company Rejected the Proposal of Their Employee

question 9

Multiple Choice

When the Pillsbury Company rejected the proposal of their employee James D.Watkins that microwavable packaged food was too risky,it was focused on defending its strong position in the marketplace through incremental line extensions and product improvements.This is typical of a(n) :

• A)prospector strategy
• B)reactor strategy
• C)analyser strategy
• D)diversification strategy

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Definitions:

Virtuous

Exhibiting moral excellence or righteousness.

Society

A structured community of individuals linked by cultural, economic, political, or social relationships.

Sails

Large pieces of fabric attached to the mast of a boat or ship, designed to catch the wind and propel the vessel forward.

Passengers

Individuals who are transported in a vehicle but do not operate it, often paying for the service or being accommodated by the operator.