The Use of Toll-Free Telephone Numbers That Customers Call to Obtain

question 214

Multiple Choice

The use of toll-free telephone numbers that customers call to obtain information about products and make purchases is referred to as

• A) inbound telemarketing.
• B) outbound telemarketing.
• C) outbound videoconferencing.
• D) interactive marketing.
• E) multichannel selling.

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Definitions:

Health Advocates

Individuals or organizations that work to protect or promote the health rights and interests of patients and the public.

Childhood Immunizations

The administration of vaccines during childhood to stimulate the immune system and prevent various infectious diseases.

Case Management

A collaborative process of assessment, planning, facilitation, care coordination, evaluation, and advocacy for options and services to meet an individual’s health needs.

Nursing Organization

A professional body representing the interests of nurses and promoting nursing practice standards.