Consumer-Oriented Sales Promotions Refer to

question 405

Multiple Choice

Consumer-oriented sales promotions refer to

• A)sales tools used to support a company's advertising and personal selling directed to ultimate consumers.
• B)promotions where charitable contributions of a firm are tied directly to the customer revenues produced through the promotion of one of its products.
• C)methods used to get a nonpersonal,indirectly paid presentation of a company or its products.
• D)advertisements that show actual consumers using the product.
• E)sales promotions that supplement advertising and personal selling but are directed to wholesalers,retailers,or distributors.

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Definitions:

Minnesota Vikings

A professional American football team based in Minneapolis, Minnesota, competing in the NFL.

Joint Venture

A business arrangement where two or more parties agree to pool their resources for the purpose of accomplishing a specific task.

Fresh Fruit Smoothies

Blended beverages made from fresh fruits, often combined with ice, yogurt, or milk, offering a healthy and refreshing option.

Distributorship

An arrangement in which a manufacturer or another supplier grants a business the right to sell its products.