A Paid Form of Nonpersonal Communication About an Organization, Product

question 241

Multiple Choice

A paid form of nonpersonal communication about an organization, product, service, or idea by an identified sponsor is referred to as

• A) sales promotion.
• B) publicity.
• C) advertising.
• D) direct marketing.
• E) mass communication.

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Definitions:

Higher Incomes

Increased earnings of individuals, households, or nations, typically leading to more disposable income and consumption.

Growth Of Income

An increase in the amount of money received by an individual, group, or country over a period of time.

Economy's Potential

Refers to the maximum sustainable level of output an economy can produce, taking into account its resources and technology.