Explain Why Direct Mail Is an Attractive Form of Retailing

question 216

Essay

Explain why direct mail is an attractive form of retailing

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Definitions:

Essential Feature

A core characteristic or component that is necessary for the function or identity of something.

Trade Name

The commercial name under which a company does business, distinguishing itself from others.

Exclusive Right

A privilege or license granted to an individual or entity to be the sole provider or beneficiary of a particular service or product.

North America

A continent located entirely in the Northern Hemisphere and almost entirely within the Western Hemisphere; it includes countries such as Canada, the United States, and Mexico.