In Terms of Distribution, When Marketing Channel Members Are Engaged

question 92

Multiple Choice

In terms of distribution, when marketing channel members are engaged in buying, selling, and risk taking, they are performing ________ functions.

• A) logistical
• B) merchandising
• C) facilitating
• D) implementation
• E) transactional

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Definitions:

Negative Reinforcer

A stimulus whose removal or avoidance following a behavior increases the frequency of that behavior in the future.

Electric Shock

A sudden discharge of electricity through a part of the body, causing a sharp and often painful reaction.

Spanking

A form of physical punishment involving striking the buttocks of another person to cause temporary pain, often used as a disciplinary measure.

Law Of Effect

A psychological rule that suggests actions leading to rewarding outcomes are more likely to recur, whereas actions that result in negative outcomes are less likely to be repeated.