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-Figure 12-3 above depicts the four most common marketing channels for consumer products and services. X represents
Gestural Communication
The use of body movements, such as gestures, to convey messages or emotions without verbal communication.
Miscommunication
The failure to convey or understand a message correctly between parties, which can lead to confusion, misunderstandings, and sometimes conflict.
Kraut and Johnston
Researchers known for their studies in social psychology, particularly in the context of human interactions and the effects of computer-mediated communication.
Team Sport
A type of sport where individuals organize into opposing teams and compete to achieve a common goal.
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