Which of the Following Is a Product Modification Strategy

question 329

Multiple Choice

Which of the following is a product modification strategy?

• A)creating new advertising for a product
• B)improving a product's quality
• C)finding a new target market for a product
• D)creating a new use situation for a product
• E)altering a product's distribution

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Definitions:

Demonstrations

Live or virtual events where the features and benefits of a product or service are shown to potential customers.

Prospect's Indifference

A situation in sales where a potential customer shows no particular interest or preference towards a product or service being offered.

Direct Question

A question that by and large can be answered with a yes or no response or at most by a very short response consisting of a few words.

Primary User

The primary user is the main individual or group of individuals who are the intended users or beneficiaries of a product or service.