One Marketing Action That Can Be Taken to Sell a Single

question 178

Multiple Choice

One marketing action that can be taken to sell a single product or service to multiple market segments is to

• A)develop and produce another version of the product.
• B)manufacture products that appeal to different markets.
• C)develop separate promotional campaigns.
• D)purchase another firm that has additional products that would appeal to multiple markets.
• E)issue stock to fund additional research and development for new products.

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Definitions:

Restrictive Covenant

A clause in a contract which limits certain actions of the parties, often used in employment and real estate agreements.

Restraint of Trade

Legal contracts or agreements that restrict one party's right to engage freely in business or trade, intended to protect business interests.

Public Policy

Government policies designed to address matters of public concern, potentially influencing law and regulation.

Enforceable

Describes a legal agreement or obligation that can be upheld and compelled by law, allowing one party to ensure compliance by another.