FedEx and UPS Are Converting Their Delivery Trucks with Standard

question 61

Multiple Choice

FedEx and UPS are converting their delivery trucks with standard diesel engines to more fuel-efficient and cleaner hybrid-electric vehicles, which can cut fuel costs by half and lower fuel emissions by 90 percent. This is an example of

• A) demarketing.
• B) triple-top line marketing.
• C) preemptive compliance.
• D) green marketing.
• E) cause marketing.

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Definitions:

Expected Value

The sum of all possible values each multiplied by the probability of its occurrence, often used in probability theory to predict the average outcome of a random event over the long term.

Binomial Probability Distribution

A probability distribution that summarizes the likelihood that a value will take one of two independent states under a given number of observations or trials.

Binomial Experiment

An experiment in statistics involving a fixed number of trials, each of which has only two potential outcomes.

Shopping Mall

A large indoor complex typically comprised of various retail stores, food outlets, and sometimes entertainment facilities.