There Are No Magic One-Size-Fits-All Guidelines for Writing Successful Marketing

question 46

Multiple Choice

There are no magic one-size-fits-all guidelines for writing successful marketing and business plans. Which writing and style guideline below still generally applies?

• A)Do not use a business plan unless you plan to borrow at least $100,000.
• B)Include as attachment the résumés for all key players in your management team.
• C)To save paper, send the plan in digital (Adobe Acrobat PDF) format to all potential investors.
• D)Use numbers for impact.
• E)Use different color fonts or paper to represent different sections of your plan.

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Definitions:

Coherence Devices

Coherence devices are linguistic tools used to connect ideas logically and smoothly in texts, ensuring clarity and comprehension for the reader.

Important Information

Data or details that are crucial or necessary to understand a context, make a decision, or progress in a process.

Agree

To have the same opinion or view about something; to consent or concur.

Demonstrative Pronouns

Words that replace nouns to indicate specific things or people, especially in relation to distance from the speaker (e.g., this, that, these, those).