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You Have Just Taken a New Position in an Organization

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You have just taken a new position in an organization and you're learning about the job functions of your new colleagues.You observe that your marketing manager is heavily involved in the process of building and maintaining profitable customer relationships.Your marketing manager frequently speaks about the need to deliver superior customer value and satisfaction.Your manager is concerned with which one of the following?
database management
website hits
the societal marketing concept
not-for-profit marketing
customer relationship management


Definitions:

Latent Homosexual Desires

Unconscious or unacknowledged sexual attraction towards individuals of the same sex.

Defense Mechanism

Mental tactics employed by people, groups, or countries to deal with the truth and preserve their self-perception.

Sublimation

A defense mechanism proposed by Freud, involving the redirection of unacceptable impulses into socially acceptable behaviors or interests.

Oedipus Complex

A psychological theory by Sigmund Freud that describes a child's feelings of desire for the opposite-sex parent and jealousy toward the same-sex parent.

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