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Which of the Following Is Necessary for Direct Marketing to Be

question 158

Short Answer

Which of the following is necessary for direct marketing to be effective?
an online presence
a good customer database
a well-trained sales force
inbound telephone marketing
use of new digital direct marketing technologies


Definitions:

Initial Public Offering

The first sale of a company's shares to the public, marking a private company's transition to a public company.

Accredited Investor Exemption

A regulatory exemption allowing certain qualified investors to participate in investments not available to the general public.

Takeover Bid

An attempt by a competitor to obtain a controlling interest in a corporation.

Board of Directors

A group of elected or appointed members who jointly oversee the activities and governance of an organization or company.

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