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Through Market Segmentation, Companies Divide Large, Heterogeneous Markets into Smaller

question 139

Short Answer

Through market segmentation, companies divide large, heterogeneous markets into smaller segments that can be reached more ________ with products and services that match their unique needs.
efficiently
effectively
intensely
indirectly
both A and B


Definitions:

Middle-management Executive

A professional who manages the day-to-day operations of a company and is responsible for bridging the gap between the executive management and the company's lower-level employees.

Boss's Affair

A secretive romantic or sexual relationship involving someone's supervisor, often leading to workplace complications or scandals.

Elevator Girl

A woman employed to operate an elevator, ensuring its safe and efficient use, historically reflecting early gender roles in the workplace.

Reframed

The process of changing the perspective, interpretation, or approach to an issue or situation.

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