The __________ Is the Sum Total of All the Attributes

question 66

Short Answer

The __________ is the sum total of all the attributes of a brand, and the emotions it inspires in the minds of consumers.

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Definitions:

Charismatic Leaders

Leaders who inspire enthusiasm, devotion, and strong emotional commitment in their followers through their personal charisma, vision, and communication style.

Positive Effects

Refers to beneficial outcomes or impacts that result from certain actions, policies, or circumstances.

Charismatic Leadership

A leadership style characterized by the leader's ability to inspire and motivate followers through their charm, persuasion, and compelling vision.

Charismatic Leaders

Individuals who inspire and motivate followers through their personal charisma, appeal, and persuasive ability.