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A Brand Name Can Be Better Positioned by Associating Its

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A brand name can be better positioned by associating its name with a desirable __________ .


Definitions:

Sclera

The white outer layer of the eyeball, providing structural support and protection for the eye.

Significant Head Lag

The condition in which a baby's head falls backward when pulled to a sitting position, indicating possible developmental delays or muscle weakness.

Hyperextension of Head

An abnormal backward bending or stretching of the head, often beyond its normal range of motion.

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