Which of the Following Is True of the Privacy Promise

question 7

Multiple Choice

Which of the following is true of the Privacy Promise launched by the Direct Marketing Association (DMA) ?

• A) It forbids all DMA members from spending excessively on digital advertising.
• B) It requires all DMA members to notify customers when any personal information is rented, sold, or exchanged with others.
• C) It recommends that DMA members help each other by sharing customer psychographic data.
• D) It forbids DMA members from sending e-mail, mail, or phone offers to any customer.
• E) It encourages DMA members to create more digital content that is tailored for children under age 13.

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Definitions:

Monomer Units

Small molecules that can be bonded together to form polymers.

Cationic Polymerization

A type of polymerization where a cationic initiator transfers charge to a monomer causing it to become reactive and link to other monomers.

Poly(acrylonitrile)

A synthetic polymer made by polymerizing acrylonitrile, used in the production of fibers, plastics, and rubbers due to its strength and thermal stability.

Poly (vinyl Acetate)

A polymer made by polymerizing vinyl acetate, used in adhesives, paints, and various coatings.