Jeff Is in the Process of Buying a New Car

question 46

Multiple Choice

Jeff is in the process of buying a new car. He carefully analyzes the features that he wants in a car, and perceives significant differences in price, quality, and features among three of his favorite models. He rates the models on each factor and ranks them in the order of his preference. To which of the following stages of the buyer decision process will Jeff most likely proceed next?

• A) postpurchase behavior
• B) evaluation of alternatives
• C) information search
• D) need recognition
• E) purchase decision

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Definitions:

Bromination

A chemical reaction involving the addition of bromine to a compound, often used for adding bromine atoms to organic molecules.

Benzene Sulfonic Acid

A compound with a sulfonic acid group attached to a benzene ring, used in the production of detergents.

Dibromobenzene

Dibromobenzene refers to any of the compounds containing a benzene ring substituted with two bromine atoms, known in three isomeric forms.

Intermediate Carbocation

A positively charged carbon species that appears as a transient structure during some chemical reactions.