__________ Occurs When Team Members Build Upon Each Other's Ideas

question 5

Multiple Choice

__________ occurs when team members build upon each other's ideas to produce something greater than would be possible by combining the contributions of individual members.

• A) Sharing
• B) Synergy
• C) Development
• D) Extension

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Definitions:

Channel Conflict

A situation where there is discord or competition among channel partners such as manufacturers, wholesalers, and retailers, often due to overlapping territories or conflicting interests.

Channel Member

A participant in the marketing channel, such as a retailer or distributor, through which goods and services flow from producers to consumers.

Channel Circumvention

A distribution strategy where a producer sells their products directly to consumers, bypassing intermediary levels of distribution.

Disintermediation

A source of channel conflict that occurs when a channel member bypasses another member and sells or buys products direct.