Which of the Following Is True of Building a Creative

question 37

Multiple Choice

Which of the following is true of building a creative marketing organization?

• A) It is enough if firms are customer-oriented.
• B) Companies must watch trends and be ready to capitalize on them.
• C) Firms should focus more on efficiency rather than innovation.
• D) Companies should attempt to minimize risks as much as possible.
• E) Firms should focus on protecting their existing markets and physical resources.

Comprehend the relationship between psychology and empirical methods.

Recognize the distinction between clinical psychologists, psychiatrists, and other mental health professionals.

Understand the significance of industrial and organizational psychology in enhancing workplace environments.

Differentiate between psychological and common-sense approaches to understanding human behavior.

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Definitions:

Emotional Appeal

Persuasive approach that calls on audience feelings and sympathies rather than facts, figures, and rational arguments.

Rational Argument

A logical way of presenting a belief, conclusion, or stance supported by evidence and reasoning.

Logical Appeal

An approach that relies on logic and proof, instead of appealing to the emotions and compassion of the audience.

Methods Of Reasoning

The systematic processes used to arrive at conclusions, including deductive and inductive reasoning.