A ________ Has Been Defined as a Coordinated Collection of Data

question 41

Multiple Choice

A ________ has been defined as a coordinated collection of data, systems, tools, and techniques with supporting software and hardware by which an organization gathers and interprets relevant information from business and environment and turns it into a basis for marketing action.

• A) marketing metric
• B) marketing channel system
• C) marketing decision support system
• D) marketing research system
• E) database management system

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Definitions:

Private Party

An individual or group not representing a company or organization, especially in transactions or legal contexts.

Foreign Corrupt Practices Act

A United States federal law that aims to prevent the bribery of foreign government officials by American corporations in order to obtain or retain business.

Foreign Officials

Individuals holding positions of authority or public service in countries outside one's own, often involved in governmental or international relations.

Influence

The capacity or power to affect the actions, behaviors, or opinions of others, often without direct force or command.