Which of the Following Is True for Customer Relationship Marketing

question 133

Multiple Choice

Which of the following is true for customer relationship marketing?

• A) Competitors can often hack into CRM systems.
• B) Building and maintaining a customer database requires a large investment.
• C) It is very difficult to find and train database employees.
• D) Long-term results of such systems are still unproven.
• E) Focusing too much on databases separates a company from its customers.

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Definitions:

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A person's conduct in fulfilling a particular social role, including responsibilities and expected behavior.

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A medical condition characterized by consistently high blood pressure levels, increasing the risk of heart disease and stroke.