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What Is Brand Personality and What Are the Five Traits

question 129

Essay

What is brand personality and what are the five traits that has been linked to it?


Definitions:

Social Media

Digital platforms and tools that allow individuals to generate, distribute content, and engage in social networks.

Cybercrimes

Illegal activities conducted via the internet or other forms of digital communication.

Customer Data

Information collected from consumers by a company, including demographics, behavior patterns, and preferences, to inform business decisions and marketing strategies.

Consumer Protection Agencies

Organizations designed to safeguard the rights and interests of consumers by regulating products, services, and business practices.

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