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What Is Brand Personality and What Are the Five Traits

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What is brand personality and what are the five traits that has been linked to it?


Definitions:

Satiation

The feeling of fullness and satisfaction that signals the end of an eating occasion, leading to the cessation of food intake.

Low Leptin

A condition characterized by reduced levels of leptin, a hormone that regulates hunger and energy expenditure.

Fat Stores

Accumulated deposits of lipids in the body's adipose tissue, serving as a source of energy.

Calories Expended

The amount of energy used by the body in performing activities, measured in calories.

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