Many Business Buyers Prefer to Buy a Total Solution to a Problem

question 101

Multiple Choice

Many business buyers prefer to buy a total solution to a problem from one seller. This process is also known as ________.

• A) channel consolidation
• B) systems buying
• C) vertical buying
• D) horizontal buying
• E) supply buying

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Definitions:

Boundaries

Limits that define individual or group identities, responsibilities, and areas of personal space or organizational territory.

Entitative

Pertaining to the perception or belief that a group is a distinct and coherent entity.

Unified

Being made or considered as a whole, typically in a context where there was previously division or separation.

Interdependencies

The mutual reliance between parts of an organization, processes, or systems, where each part influences or relies on the others.