When a Symphony Orchestra Targets People Who Have Broad Cultural

question 105

Multiple Choice

When a symphony orchestra targets people who have broad cultural interests, rather than only those who regularly attend concerts, the orchestra is targeting ________.

• A) market mavens
• B) strategic segments
• C) supersegments
• D) occasion segments
• E) psychodemographic segments

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Definitions:

Heterosexual Contact

Sexual interaction between individuals of the opposite sex.

Homosexual Contact

Interactions, including sexual relationships, between individuals of the same sex.

Sharing of Needles

The practice of using the same needles by multiple individuals, commonly associated with increased risk of transmitting infections like HIV and hepatitis.

Adolescent Pregnancy

Pregnancy in females who have not yet reached legal adulthood, which varies by country, typically involving females in their teenage years.