Which of the Following Levels of the Brand Dynamics Pyramid

question 143

Multiple Choice

Which of the following levels of the brand dynamics pyramid pertains to consumer's needs?

• A) advantage
• B) relevance
• C) bonding
• D) performance
• E) presence

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Definitions:

Cookies

Small files stored on a user's computer or device by a website, containing data about the user's browsing activities.

Price Elasticity of Demand

The degree to which the quantity demanded of a good changes in response to a change in its price.

Quantity Sold

The total number of units of a product or service sold over a specific period of time.

Substitutes for Salt

Alternative ingredients or products used to replicate the taste or preservative qualities of salt in cooking and food preparation.