________ Segmentation Divides Buyers into Different Segments Based on Social

question 80

Multiple Choice

________ segmentation divides buyers into different segments based on social class, lifestyle, or personality characteristics.

• A) Benefit
• B) Occasion
• C) Geographic
• D) Demographic
• E) Psychographic

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Definitions:

Disadvantages

Consist of the negative or less favorable aspects of a situation, decision, or condition that may affect outcomes or success.

Advantages

Benefits or favorable factors that contribute to success or achieving a goal.

Cellular Phone Carrier

Companies that provide services for mobile phone users, including voice communication and data transfer.

Number Of Options

The count of choices or alternatives available in a given situation or decision-making process.