Why Do Companies Opt for Market Segmentation

question 74

Essay

Why do companies opt for market segmentation?

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Definitions:

Ozone Layer

Upper atmospheric layer with a high concentration of ozone (O3) that prevents much ultraviolet radiation from reaching Earth’s surface.

Invasive Species

Non-native species that spread rapidly in new environments, often causing harm to native populations and ecosystems.

Golden Trout

A species of trout native to California, known for its vibrant golden hue, found primarily in high-altitude, freshwater streams.

Ozone "Hole"

A significant depletion of ozone in the stratosphere over Antarctica that occurs seasonally, attributed to certain man-made chemicals.