Which of the Following Statements Is True of Cultural Factors

question 67

Multiple Choice

Which of the following statements is true of cultural factors that influence consumer behavior?

• A) Cultural influences on buying behavior are identical across countries.
• B) Social classes show distinct product and brand preferences in areas such as clothing and travel.
• C) Subcultures include nationalities and racial groups, but exclude religions.
• D) Subcultures are groups within which each individual has a unique and distinct value system.
• E) Hispanic Americans and African Americans are examples of racially segregated groups and not subcultures.

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