Which of the Following Is the Final Step of the Marketing

question 2

Multiple Choice

Which of the following is the final step of the marketing research process?

• A) developing the research plan
• B) implementing the research plan
• C) interpreting and reporting the findings
• D) selecting a research agency
• E) defining the research objectives

---

Definitions:

Feasibility Report

A document that assesses the practicality of a proposed plan or project, evaluating its potential for success.

Important Decision

A significant choice or judgment that can have a considerable impact on an individual's life or an organization's direction.

Failure-Analysis Report

A document that investigates and identifies the reasons behind a product or process failing to meet its objectives.

Past Events

Occurrences or happenings that took place in the past.