While Collecting Sensitive Customer Data, Market Researchers Should Adhere to All

question 119

Multiple Choice

While collecting sensitive customer data, market researchers should adhere to all of the following guidelines EXCEPT ________.

• A) asking only for the information needed
• B) using information responsibly to provide value
• C) providing respondents with the research firm's contact information
• D) sharing information without the customer's authorization
• E) explaining to respondents how the information will be used

---

Definitions:

Therapeutic Communication

A technique used by healthcare providers to support the patient's mental and emotional wellbeing through effective verbal and non-verbal interaction.

AIDS Diagnosis

The determination that an individual has acquired immunodeficiency syndrome (AIDS), a chronic, potentially life-threatening condition caused by the human immunodeficiency virus (HIV).

Spiritual Belief Assessment

The process of evaluating an individual's spiritual or religious beliefs and practices, often conducted in healthcare settings to provide holistic care that addresses spiritual needs.

Spiritual Person

An individual who explores, practices, or embodies principles and activities that relate to the human soul, spirit, or universal energy, often seeking deeper understanding and connection.