Marketers Must Increasingly Consider the Special Needs of Traditional Households

question 85

True/False

Marketers must increasingly consider the special needs of traditional households because this segment of the population is growing more rapidly than nontraditional households.

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Definitions:

Industrial Revolution

A period of major industrialization from the late 18th century to the early 19th century that transformed economies, work practices, and societies in many countries.

Guilds

Associations of artisans or merchants who control the practice of their craft in a particular town, historically significant for setting standards and protecting members' interests.

Unions

Organizations of workers that seek to defend and promote their members’ interests.

Agricultural Settlements

Communities primarily engaged in farming and agriculture, often located in rural areas.