Refer to the Scenario Below to Answer the Following Questions

question 70

Multiple Choice

Refer to the scenario below to answer the following questions.
Most clients of Second Avenue have learned about the store through word-of-mouth communication. This small retailer of quality secondhand children's clothing thrives on the sale of a vast inventory of children's clothing placed there on consignment. "Because small children grow so quickly," Second Avenue's owner commented, "they often outgrow many of their clothes before they've hardly been worn!"
Second Avenue provides a way for people to sell their children's clothing, earn a few dollars, and buy the next larger size. "We're extremely picky about the condition of the clothing we stock," the owner stated, "but we sell most items at a 60 percent discount."
-Which of the following media options would be the LEAST costly for Second Avenue's promotional efforts?

• A) periodic advertising in a local newspaper which follows a pulsing schedule
• B) daily advertisements on a cable television station
• C) daily commercials during the local evening news
• D) a billboard placed on the nearest interstate highway
• E) a billboard placed in a supercenter

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Definitions:

Dissociative Identity Disorder

Dissociative Identity Disorder is a psychological condition characterized by the presence of two or more distinct personality states or identities within a single individual, often as a response to traumatic experiences.

Cognitive-Behavioral Therapy

A form of psychotherapy that aims to improve mental health by addressing and modifying dysfunctional emotions, behaviors, and thoughts using a systematic, goal-oriented approach.

Present Focus

The practice or mental state of concentrating one's awareness on the current moment, while calmly acknowledging and accepting one's feelings, thoughts, and bodily sensations.

Gestalt Therapy

An approach to therapy that prioritizes the idea of individual responsibility, paying special attention to a person's present experiences, the relationship maintained with the therapist, the significance of the person's situational context including their social and environmental factors, and the self-directed changes they apply owing to their general life scenario.