Which of the Following Is an Objective of Persuasive Advertising

question 27

Multiple Choice

Which of the following is an objective of persuasive advertising?

• A) communicate customer value
• B) correct false impressions
• C) describe available services and support
• D) keep the brand in a customer's mind during off-seasons
• E) change customer perceptions of product value

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Definitions:

Price-Fixing Agreement

An illegal arrangement between businesses to set prices at a certain level, typically above market equilibrium, to maximize profits.

Secretly Increasing Sales

The strategy of covertly enhancing a company's sales numbers, possibly through non-transparent marketing tactics or undisclosed discounts.

Collusion

A non-competitive secret or illegal agreement between rivals that attempts to disrupt the market's equilibrium by influencing the market mechanism such as price or output of goods and services.

Economic Recession

A period of significant decline in total output, income, employment, and trade in an economy, usually lasting from six months to a year.