The "Probability Proportionate to Size" Is a _____ Technique in Which

question 27

Multiple Choice

The "probability proportionate to size" is a _____ technique in which each group is given a chance of selection based on its size.

• A)simple random sampling
• B)systematic sampling
• C)cluster sampling
• D)stratified sampling
• E)haphazard sampling

---

Definitions:

Product Bundling

A marketing strategy that involves offering several products for sale as one combined product.

Product Modification Strategies

Product modification strategies are approaches businesses take to alter or improve their products to meet changing customer needs or to differentiate their offerings from competitors.

CDI

Consumer Discretionary Income; alternatively, in advertising, it can refer to Category Development Index, which assesses the potential for a brand or product based on the category sales performance in a specific market.

Consumer Packaged Good

Products that are sold in a packaged form and are used by consumers on a daily basis.