Planning Decisions Are Usually __________ and __________ Term

question 49

Multiple Choice

Planning decisions are usually __________ and __________ term.

• A)strategic; long
• B)tactical; medium
• C)forecasting; short
• D)strategic; short
• E)tactical; long

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Definitions:

Buyer's Remorse

A sense of regret or guilt after making a purchase, typically because the product does not meet expectations or the purchase is considered unnecessary.

Marketer

A professional involved in the promotion and selling of products or services, often focused on creating strategies to increase market share.

Unplanned Purchases

Purchases made in a retail outlet that are different from those the consumer planned prior to entering the store.

Retail Outlet

A physical or digital store through which goods or services are sold directly to consumers.