A ________ Is a Group of Products That Are Closely

question 169

Multiple Choice

A ________ is a group of products that are closely related because they function in a similar manner, are sold to the same customer groups, are marketed through the same type of outlets, or fall within given price ranges.

• A) product line
• B) line extension
• C) private brand
• D) multibrand
• E) new brand

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Definitions:

Cooperativeness

The willingness to work together with others towards a common goal or interest.

Assertiveness

The trait of possessing confidence and self-assurance while avoiding aggressiveness.

Conflict Management

The practice of recognizing and dealing with disputes in a rational, balanced, and effective way.

Organizational Conflicts

Disagreements or disputes arising within a company or organization, often related to work processes, goals, or interpersonal dynamics.