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Why Do Companies Opt for Market Segmentation

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Why do companies opt for market segmentation?


Definitions:

Population Variation

The differences in phenotypes and genotypes within a group of individuals, often studied in genetics and ecology.

Survival Rates

The percentage of individuals surviving or expected to survive a certain condition or disease over a specified period.

Traits Passed

Characteristics or qualities that are genetically transferred from parents to offspring through the process of inheritance.

Common Ancestry

The shared genetic heritage between two or more entities, indicating they originated from the same ancestor.

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