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Explain how selective retention affects what consumers remember about marketing messages.
MHC Class I
MHC Class I molecules are proteins on the surface of cells that present peptide fragments to the immune system, crucial for the recognition of foreign pathogens.
Foreign Antigen
A substance from outside the body that triggers an immune response when detected by the body's immune system.
Immune System
The immune system is the body's defense mechanism against pathogens, consisting of a network of cells, tissues, and organs that work together to protect the body from disease.
Extracellular Antigens
Foreign substances outside cells that stimulate an immune response.
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