Travis Computing Systems Earns Most of Its Revenue from Sales

question 3

Multiple Choice

Travis Computing Systems earns most of its revenue from sales and in-person computer services. The sales force at Travis recently began telemarketing and Web selling. How would telemarketing and Web selling most likely benefit Travis?

• A) The need for an outside sales force would be completely eliminated through telemarketing.
• B) Travis sales reps would be able to engage in more frequent face-to-face interaction with large, high-value customers.
• C) Travis sales reps would be able to service hard-to-reach customers more effectively.
• D) The overhead costs of Travis would significantly decrease.
• E) The current liabilities of Travis would decrease.

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Human Nature

The inherent characteristics, including ways of thinking, feeling, and acting, that all humans tend to have naturally.

Germ Theory

is a fundamental scientific theory in biology that states that microorganisms are the primary cause of many diseases.

Sequential Method

A systematic approach or procedure that follows a specific order or sequence, often used in scientific research or problem-solving.

Problem Solving

The process of identifying a problem, devising and implementing a solution, and evaluating the outcome.