Which of the Following Price Adjustment Strategies Involves Reducing Prices

question 75

Multiple Choice

Which of the following price adjustment strategies involves reducing prices to reward customer responses such as volume purchases, paying early, or participating in sales-support programs?

• A) product bundle pricing
• B) captive product pricing
• C) product line pricing
• D) dynamic pricing
• E) discount and allowance pricing

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Definitions:

Variable-Interval Schedule

A reinforcement schedule in operant conditioning where a behavior is rewarded after an unpredictable amount of time has passed.

Behavioral Responses

Actions or reactions of an organism as a result of external or internal stimuli.

Collective Unconscious

A concept by Carl Jung referring to the part of the unconscious mind that is derived from ancestral memory and experience and is common to all humankind.

Operant Behavior

Behavior that is controlled by its consequences, in the context of operant conditioning, whereby reinforcements or punishments shape behavior patterns.