A Church Targeting Different Demographic Groups to Increase Attendance Is

question 77

Multiple Choice

A church targeting different demographic groups to increase attendance is an example of ________.

• A) affinity marketing
• B) not-for-profit marketing
• C) societal marketing
• D) evangelism marketing
• E) affiliate marketing

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Definitions:

Individual

A single human being as distinct from a group, class, or family.

Rousseau

Jean-Jacques Rousseau, an 18th-century philosopher who focused on the importance of nature, the critique of modernity, and the concept of the social contract influencing political theory.

General Will

A concept in political philosophy referring to what is in the best interest of the public or society as a whole, famously discussed by Rousseau.

Positive Freedom

The possession of the power and resources to fulfill one's own potential, as opposed to merely being free from restraint.