Product Differentiation Refers to the Way a Product Is Defined

question 54

True/False

Product differentiation refers to the way a product is defined by consumers on important attributes-the place the product occupies in consumers' minds relative to competing products.

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Definitions:

Level of Effectiveness

A measure of how well an action achieves its intended outcome or objectives.

David A. Garvin's Model

A framework developed by David A. Garvin that outlines eight dimensions of product quality, including performance, features, reliability, conformance, durability, serviceability, aesthetics, and perceived quality.

Learning Organization

An organization that prioritizes and facilitates continuous learning and development among its members, adapting and evolving in response to changes and challenges.

Continuous Improvement

An ongoing effort to improve products, services, or processes by making incremental enhancements over time.