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Marketers must increasingly consider the special needs of traditional households because this segment of the population is growing more rapidly than nontraditional households.
Free Radical Halogenation
A chemical reaction where a halogen atom is introduced into an organic molecule by free radical mechanism, often used in the synthesis of halogenated compounds.
Chlorine
A chemical element with symbol Cl and atomic number 17, known for its extensive use as a disinfectant and in the manufacture of various compounds.
Bromine
A dark red, volatile element of the halogen group, used in a variety of compounds and applications, including flame retardants and photography.
Reactive Intermediate Species
Highly reactive molecules or ions formed transiently in the course of a chemical reaction, which go on to react further to form the final products.
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