Examlex
The challenge posed by a(n) ________ product is to add some pleasing qualities so that they will become more desirable in consumers' minds.
Confounding Variable
An external variable that influences both the independent and dependent variables in an experimental design, leading to a potential false association between the studied variables.
Random Factor
A random factor is an unpredictable variable that can influence the outcome of an experiment or situation, often beyond control.
Dependent Variable
In research, the variable being tested and measured, expected to be influenced by another variable known as the independent variable.
Self-Report Biases
Distortions in self-report measures due to systematic differences between what respondents report and what is true, often driven by social desirability or memory inaccuracies.
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